Major international companies have suspended advertising campaigns on Belarusian TV channels, including state ones.
Retailers, banks, mobile operators, and other businesses have made the move, as reported by Marketing.by.
Read alsoLukashenko to protesters: "No new vote unless you kill me"With reference to players on the advertising market, the report says such international brands as Danone and Nestle have withdrawn commercials from Belarusian TV channels.
TV commercials on hold
"Most of our clients have suspended ad campaigns on TV. But it took some time, starting last week, because television doesn't pull ads at once, it takes several days, especially if it's a large client," said Alexander Vasilevich, head of the Vondel/Hepta advertising agency.
Part of the staff with the Belarusian state-owned channels went on strike on August 17.
Belarus protests: developments
- On August 9, presidential elections were held in Belarus.
- The country's Central Election Commission announced the final election results. In particular, 80.1% of voters supported incumbent President Alexander Lukashenko, 10.1% voted for Svetlana Tikhanovskaya, 1.67% for Anna Kanopatskaya, 1.2% for Andrey Dmitriev, and 1.14% for Sergei Cherechnya. Some 4.59% voted against all candidates.
- Thousands of residents of Belarus took to the streets to protest what they believe is a rigged vote count. Riot police violently cracked down on protesters.
- Belarus' Ministry of Internal Affairs said about 7,000 protesters had been detained in different cities since August 9. On the evening of August 13, the authorities started to release detainees.