The European Commission has fined Google EUR 1.49 billion for breaching EU antitrust rules.

Google has abused its market dominance by imposing a number of restrictive clauses in contracts with third-party websites which prevented Google's rivals from placing their search adverts on these websites, according to the European Commission's press service.

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"Today the Commission has fined Google EUR 1.49 billion for illegal misuse of its dominant position in the market for the brokering of online search adverts. Google has cemented its dominance in online search adverts and shielded itself from competitive pressure by imposing anti-competitive contractual restrictions on third-party websites. This is illegal under EU antitrust rules. The misconduct lasted over 10 years and denied other companies the possibility to compete on the merits and to innovate – and consumers the benefits of competition," Commissioner Margrethe Vestager, in charge of competition policy, said.